The resources you need to narrow down the list of travel franchises which can give you an easier road to prosperity are simple – a smart device or computer and some free time. Remember, you only want to invest in a franchise for sale if it meets all your requirements. Once you’ve found one, you’ll be able to rest assured in the knowledge that from minute one, you’ll be following a business model that works. What’s more, due to the nature of the travel services you’ll be providing, it won’t be absolutely necessary for you to have an office. This will drastically reduce your month-to-month costs and, therefore, your level of personal financial risk.
Owning a travel business isn’t just about booking a holiday for a client. You’ll also need to have robust systems that allow you to manage your accounts, online presence, marketing initiatives and more. Thankfully, travel franchise opportunities present you with the chance to obtain all the technology you need as part of your comprehensive agreement with your franchisor. And they’ll even provide ongoing support should you ever need advice.
The majority of holidays are expensive. Consequently, customers looking to book a trip won’t settle for just any organisation. They’ll seek a reputable, global brand which they believe can give them a high-quality service. A travel franchise gives you the chance to skip ahead of the queue and start out with the kind of reputation owners of independent start-ups can only dream of.
Start by researching your options thoroughly. There are many business opportunities in the travel sector, but only some will lead to success. You’re looking for a partner you can rely on – check reviews, look into their current levels of profitability and check their website to ensure they have a good technological infrastructure. Make sure you keep going until you find one that can meet all your needs.
Then, reach out to the franchisor through their website. You’ll most likely be sent back a digital booklet of information about their travel franchises for sale and be asked to give a convenient time for a phone call from an advisor. If your interest remains piqued following this phase, you should agree to attend a meeting at the company’s office. In franchising, this is referred to as a Discovery Day – a prime opportunity for you to confirm whether the brand is what you believed it to be.
If you decide this is indeed the correct travel agent franchise for you, you can begin to finalise the more technical details of your new arrangement. This should include financing, training, marketing and more. Once you’re satisfied and you’ve arranged how you’re going to cover the initial investment, you’ll be able to sign on the dotted line. From that moment onwards, you’ll be the owner of a business within the travel industry.
Free time is valuable. So, to ensure they get the best possible experience during their limited time off, customers are turning to specialist travel agencies and advisors for guidance. But what exactly are they looking for?
To begin with, when a modern-day prospective holidaymaker starts looking into potential destinations and deals for their getaway, they will almost certainly use a search engine instead of going into a brick and mortar agency. More often than not, they will find what they’re looking for within the first page of the results. So, to have the best chance of attracting a customer, a travel business must ensure its presence high up in search engine results. To do this, they have to employ digital marketing experts who specialise in Search Engine Optimisation. But this isn’t all they have to do…
When a potential customer starts entering websites, they’ll make snap judgements based on each individual one’s layout, functionality and responsiveness. If they’re dissatisfied with the level of usability, they’ll disregard the site in question and the travel agency attached to it and move onto the next possibility. To prevent this from happening, enterprises have also been forced to employ the services of website development experts who can design user-friendly sites of the highest quality. However, that’s still not the end of it…
In the event that a business is able to get a customer on to their site and browsing through their offerings, they won’t get a sale unless they’re offering the right bespoke holiday packages. Prospective holidaymakers want complete convenience. In other words, they want everything taken care of for them. So, in order to obtain and retain clients, agencies know that they not only have to beat their competitor’s offerings in terms of value for money but also deliver services that require little from their clients other than payment.
To conclude, the best travel agent franchise opportunities are those that involve partnering with brands able to offer access to significant marketing resources and a robust website as well the ability to offer cost-effective, yet comprehensive holiday options. Bear this in mind when you choose a franchise to invest in.
Buying a travel agency franchise is not necessarily cheap. But if you don’t have the necessary capital to cover the full initial investment at hand, that doesn’t mean you have to stop the process. The brand you’re hoping to partner with will likely have good relationships with local banks. You’ll be able to use their contacts to secure yourself the required funding.
You won’t just be launched into leadership of a travel agent franchise. Before you take the reins, you’ll be provided with well-structured training. This normally takes place in a given brand’s headquarters and will be led by specialists who have years of experience in the travel industry.
To get publicity, travel franchises need to be properly promoted. And as part of your franchise agreement, you’ll receive help in producing compelling content such as social media campaigns as well as physical media like brochures and leaflets. You’ll be learning from the best.
GoCruise & Travel has been helping its customers arrange the perfect cruise or land holiday for over 17 years.
Created by the team behind the celebrated online travel agency Holidaysplease, The Holiday Franchise Company was founded to help entrepreneurs fulfill their dreams of becoming travel business owners themselves.
Hemera Holidays provides its customers with the means to experience their ideal vacation scenarios, in luxurious cabins, lodges, and holiday homes.