Fitness & Gym Franchises

Club Pilates

A leading Pilates franchise delivering modern Reformer-based fitness backed by strong systems and global brand support.

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Min. investment

$385,048

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Max. investment

$839,058

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Funding support

No
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Coverage

USA
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Franchise Fees

$65,000
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Level of expertise

Beginner to Senior

About Club Pilates

Club Pilates is a globally recognized and rapidly growing fitness franchise that was established in 2007 in San Diego, California, by Allison Beardsley. Today, it stands as the largest Pilates brand and studio network in the world, boasting a global footprint of over 1,300 studios across four continents.

The company is backed by a major organization in the fitness sector, Xponential Fitness, Inc., a leading global franchisor of boutique fitness brands. Club Pilates’ core mission is to modernize the perception of Pilates by providing high-quality, Reformer-based training that is accessible and welcoming to people of all ages and fitness levels, breaking down the traditional barriers associated with the practice.

What They Offer

Club Pilates studios offer a wide variety of group classes based on Joseph Pilates’ original Reformer-based Contrology Method, adapted with a modern twist to suit contemporary fitness trends.

To facilitate this high-quality training, studios are outfitted with a full range of state-of-the-art apparatus, including Pilates Reformers, EXO Chairs, and Spring Boards, along with additional tools like TRX Suspension Trainers, Bosu balls, mats, rollers, and barres.

The fundamental strength of the business model lies in its service offering, which generates revenue primarily through a stable system of recurring membership sales, supplemented by income from private training and the sale of retail merchandise.

The Franchise Offering

The Club Pilates opportunity is built upon an Executive Model, a highly scalable and streamlined system that supports a semi-absentee ownership approach, allowing franchisees to determine their desired level of day-to-day involvement.

The business benefits from a high-retention, recurring revenue model based on membership dues. To protect a franchisee’s business, the franchisor grants an exclusive, designated territory defined as typically a two-mile radius, often encompassing a population of up to 50,000 people.

Being the largest Pilates franchisor globally, the brand offers proven systems and operational confidence to multi-unit investors and single-unit owners alike.

Who Are They Looking For?

Club Pilates is primarily looking for sophisticated, business-minded individuals who are interested in leveraging a proven system, rather than requiring prior experience as a Pilates instructor or fitness professional.

Preferred candidates should meet the financial requirements of $100,000 in Liquid Capital and a $500,000 Net Worth. Since the operating structure is an Executive Model, candidates with strong business or franchise management experience are ideal, as the role focuses on overseeing a talented management and sales team.

Furthermore, the company shows its commitment to service members by offering a reduced franchise fee through the VetFran Program for qualified veterans of the U.S. Armed Forces.

The Cost

The investment figures and fees for a Club Pilates franchise are detailed below, based on the latest available Franchise Disclosure Document (FDD):

  • Initial Franchise Fee (Standard): $65,000
  • Initial Franchise Fee (Veteran Discount): $48,750
  • Total Initial Investment Range: $385,048 – $839,058
  • Royalty Fee: 8% of Gross Sales (paid weekly)
  • Brand Development Fund Contribution: 2% of Gross Sales (paid weekly)

Training & Support

Club Pilates provides extensive support designed to guide the franchisee through every stage of development, from site selection to daily operational management.

Initial training includes a 3-day intensive course held at the corporate headquarters in Southern California.

Beyond this initial phase, a dedicated corporate team offers crucial assistance with Real Estate and Build-Out, helping with site selection, lease negotiation, construction guidance, and purchasing corporate-approved studio equipment.

Finally, the brand provides robust Sales and Marketing Support starting from the moment the lease is signed, covering pre-sale guidance, grand opening strategies, and ongoing sales training.

Franchisees also gain access to a proprietary intranet containing POS systems, sales tracking, and operational resources.

Next Steps

If you’re contemplating pursuing this franchise opportunity, simply send an enquiry and request further information. It’s easily done – fill out this form and submit it. It will take just seconds.

Disclaimer

The information provided on this page is obtained from sources available freely on the internet. No responsibility for factual inaccuracies should be attributed to Franchise Fame.

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