Amada Senior Care

Amada Senior Care is a leading senior care company that specializes in a comprehensive, consultative approach to elder care.

• Established: 2007
• First Unit Franchised: 2012
• Franchised Units: 213 units sold (as of July 2024), plus 5 company-owned units.
• Unique Position: Amada is one of the only senior care companies in North America that provides both in-home, non-medical care and assisted living placement consulting services. They conduct in-depth needs analyses to help clients determine the best level of care, whether at home or in an assisted living community.
• Market: The senior care industry is described as recession-resistant, fueled by the “Silver Tsunami”—the 10,000 Baby Boomers turning 65 daily until 2030.

Amada is known for its Multiple Revenue Streams, which drive growth and offer a competitive advantage:

• Non-Medical Home Care: Provides essential daily activities assistance (e.g., dressing, bathing, walking, light housekeeping, errands).
• Assisted Living Placement: Offers consulting services to help seniors find the appropriate assisted living arrangement for their needs.
• Skilled Care: Assistance with services such as Nursing Care, physical therapy, and occupational therapy.
• Staffing Services: Provides skilled and non-skilled caregivers for clinical settings (e.g., hospitals).

Amada offers a unique business model designed to maximize success in the growing senior care market:

• Territories: Amada offers some of the largest territories in the industry, typically covering a total population of 350,000+.
• Technology: Franchisees utilize a proprietary cloud-based software called Transparent that runs the business efficiently, integrating scheduling, billing, and caregiver management.
• Owner Involvement: This is an owner-operator model. The owner is expected to be involved in all aspects of day-to-day operations, making it generally not a passive opportunity, unless a strong team is hired immediately.
• Structure: Franchises start with a co-working space or business center, as a physical business address is required for licensing; it is not a home-based franchise.
• Geographic Availability: Amada is registered in all US states (except Louisiana due to a state moratorium on home care) and is actively looking for franchisees in Canada.
• Incentives:
  • Veteran Discount: A 10% discount is offered on the franchise fee (VetFran approved).

• • E2/EB-5 Visa Candidates: Amada works with E2 and EB-5 visa candidates.

The ideal Amada Senior Care candidate is a self-starter who possesses strong business acumen and a passion for helping others. No prior home care experience is necessary. They typically look for:

• Professionals/Executives: Candidates often come from professions such as Medical Device Sales or Pharmaceutical Sales, or are executives from corporate America with a track record of success.
• Skill Set: Strong networking skills and an understanding of sales are essential for driving business success.
• Attributes: Must be willing to follow a proven system and have a passion for business ownership.

The financial requirements for the Amada Senior Care franchise are as follows (based on the 2025 FDD):

• Initial Investment Range: $118,190 – $430,050
• Cash Investment: $85,010 – $178,154
• Minimum Net Worth: $200,000
• Franchise Fee: $57,000
• Royalty Fee: 5% for Senior Care Accounts; 6% for National Accounts
• Advertising Fund Contribution: 1%

Amada provides extensive, hands-on training and centralized operational support:

• Licensing Support: Licensing specialists begin working with the franchisee within 48 hours of signing the Franchise Agreement, providing step-by-step guidance through the complex state licensing process.
• Amada University Training:
  • 5 days of intensive training at the Orange County headquarters.

• • 3 days of field training with an experienced coach.

• Operational Support: The franchisor’s centralized operations team handles complex back-office tasks for franchisees, allowing them to focus on sales and scaling the business.
• Pre-Launch and Ongoing Support: Support includes customized marketing tools, guidance on staffing, local market entry, site selection, and lease negotiation assistance. The system is SBA approved.

If you’re contemplating pursuing this franchise opportunity, simply send an enquiry and request further information. It’s easily done – fill out this form and submit it. It will take just seconds.

Disclaimer

The information provided on this page is obtained from sources available freely on the internet. No responsibility for factual inaccuracies should be attributed to Franchise Fame.