Meineke Car Care Center

Meineke Car Care Center is a long-established leader in the automotive aftermarket, with a history of success spanning over five decades.

• Established: 1972 (Franchising since 1972)
• Headquarters: Charlotte, North Carolina
• Units: Approximately 900 locations worldwide
• Brand Recognition: Meineke benefits from substantial consumer confidence, boasting approximately 70% brand recognition in the market.
• Corporate Affiliation: Meineke is a part of Driven Brands, a large automotive aftermarket service organization, which provides franchisees with the support and resources of a major corporate entity focused on technology and data-driven solutions.
• Industry: The brand operates in the stable and robust $287 billion automotive aftercare market.

Meineke operates as a complete one-stop automotive maintenance and repair center, offering a comprehensive suite of services to car owners.

The franchise specializes in:

• Servicing exhaust system components.
• Repairing and maintaining brake system components.
• Providing a full range of general automotive maintenance and repair services.

The brand is positioned as a high-quality, technology-focused solution for reliable automotive needs.

Meineke provides a proven business model that leverages its high brand recognition and corporate backing.

• Model: The system is built for the operation of a technology-focused maintenance and repair center.
• Territorial Protection: Franchisees are granted a protected area, which includes a two-mile radius from the center’s premises. The franchisor also offers a right of first refusal for new centers opening outside this protected area but within a three-mile radius.
• Conversion Program: The franchisor offers Conversion Agreements for existing independent automotive repair facilities, allowing current shop owners to rebrand and join the Meineke system.
• Technology Focus: The system emphasizes pioneering new data-driven solutions and technology integration to enhance operations and profitability.

While specific ideal franchisee profiles are not detailed, Meineke seeks motivated individuals focused on business operation and growth within the automotive aftercare market.

• Ideal owners should be prepared to leverage the Meineke system and brand recognition to grow their bottom line faster.
• Successful franchisees are typically those who utilize the provided technology and data-driven solutions to optimize shop operations and customer experience.

The financial requirements for opening a Meineke Car Care Center are as follows:

• Initial Franchise Fee: $45,000
• Total Initial Investment Range: $144,898 – $377,818
• Royalty Fee: The greater of an Annual Minimum of $20,800 or a percentage of Gross Revenues
• Advertising Fund Contribution: 8% of Gross Revenues (with exceptions for tires, towing, and inspections, which are charged at 1.5%)

Meineke provides structured training and ongoing support designed to ensure operational success.

• Initial Training: The program lasts up to a maximum of 13 days. Training is delivered at the Meineke University training center in Charlotte, NC, at designated franchised or company centers, and/or virtually through the current learning management system. The duration is adjusted based on the trainee’s role.
• Ongoing Support: Franchisees receive individual instruction and personalized guidance from dedicated franchise business consultants who conduct periodic on-site visits to the center.
• Performance Monitoring: The franchisor may require owners or key employees to attend additional training programs if significant operational deficiencies are identified.

If you’re contemplating pursuing this franchise opportunity, simply send an enquiry and request further information. It’s easily done – fill out this form and submit it. It will take just seconds.

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