Accelerate Results with Trusted Pay-Per-Lead Advertising

Get noticed by customers actively searching for your services with Google Local Service Ads. These performance-based ads increase visibility, enhance trust, and help your franchise grow without wasting your ad budget. Businesses must complete Google’s verification process to qualify, and our team is here to handle it for you, ensuring a fast and hassle-free setup.

  • Pay only for leads – No wasted budget on clicks.
  • Earn the Google Guaranteed badge – Build instant trust.
  • Dominate local search – Appear above standard ads.
  • No keyword research needed – Google optimizes for you.
  • Increase conversions – Attract ready-to-buy customers.

Let Franchise Fame handle the heavy lifting while you focus on growing your franchise business.

 
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Not sure where to start? Let’s find the right way for you!

Clients have something to say…

Sound methodology and comprehensive service

MBE Australia have been working with Dani and the team for coming up 12 months. In that time we have found their services to be comprehensive and their methodology sound. The recommended alterations to our on line presence has seen a 344% increase in web traffic.
- Clayton Treloar, CEO MBE Australia

Pleased and delighted by their work

Just to say thank you for the newsletter you prepared for us. We are so pleased. I just showed it to the franchising team just now and everyone was delighted. We love it, so thank you!
- Carla van Wyk, Operations Manager Walfinch Franchising
chris ryder

Increase in sales of $15k and excellent customer service

I have been using Franchise Fame for nearly 2 years and I can't recommend them enough. My print companies have seen direct growth from Franchise Fame's efforts. We saw results within 6 months and see a large growth every 2-3 months. We've seen $15k in sales this month that we wouldn't have had if not for Franchise Fame. Their customer service is excellent...
- Chris Ryder, Franchisee & Marketing Director MailBoxes Etc. Australia

Local Service Ads for Franchises: What’s Included?

We pride ourselves on the results we generate for franchisors and franchisees. How we do it? With a streamlined process that includes the following steps:

Program Application and Obtaining a Google Guaranteed Badge

The Google Screened badge that will appear on your local service advert is a badge that shows your professional services business has been verified and has passed a series of checks to confirm your business’ legitimacy by undergoing license checks. The main reason for this is to help build trust in your customer base.


Profile and Account Setup

If you are not sure how to set up your profile and account so that you can generate the highest quality leads possible, contact Franchise Fame today! We sure do!


Ad Setup and Campaign Launch

Regardless of the home service sector your franchise is in, our team of Local Service Ads experts work with you to establish what services you’d like to advertise and build campaigns that will bring the client to your door…or you to theirs in this case.


Ad Bidding and Ongoing Management and Optimization

Building and launching the ads is not all you need to do with local service ads. The campaigns need to be regularly managed and optimized for the best results. Part of that includes your locations’ bid strategy.


Advertising Tracking and Reporting

Reporting local service ads results is easy, the Franchise Fame team will share cost per lead data with you so that you can easily calculate your ROI and ROAS.


Lead Disputes

In the rare cases where you are not happy with a lead quality, our team can dispute the lead for you and get you a full refund. Our local service ads specialists work with Google directly so your franchisor does not have to!


Your competitors are ranking - why aren't you? Let's change that! Start today

What Is the Difference Between Local
Service Ads and Google Ads?

When it comes to advertising on Google, another popular option for franchise businesses is Google Ads. While both Local Service Ads (LSAs) and Google Ads help you attract customers, they work differently in terms of cost, visibility, and lead generation. Here are the key differences:

Feature Local Service Ads (LSAs) Google Ads
Pricing Model Pay-per-lead Pay-per-click
Customer Interaction Direct calls, messages, or emails Varies by format; clicks don’t ensure qualified leads
Trust & Credibility Google Guaranteed badge No verification badge
Lead Quality Control Option to dispute irrelevant leads No dispute option
Ad Placement Appears at the top for relevant local searches Placement varies by ad type and targeting

Not sure what’s the right solution for you? Get in touch today

Why You Can Trust Franchise Fame to Manage and Optimize Your LSAs

With over 16 years of experience in the home improvement franchise industry, yes that’s right we know our way around, our local service ads specialists are incredibly experienced in running ads for HVAC companies, cleaners, plumbers, gardeners or anyone else. Here is why you should trust us:

Franchise & Home Service Experts. With 16+ years in franchise and home service marketing, we have the expertise to drive real results for your business.

You Own Your Ads & Accounts. Your ad creatives and accounts remain 100% yours, ensuring full control and long-term value for your business.

No lengthy contracts. Enjoy the freedom to work with us without long-term commitments. We deliver results, not restrictions!

Clear & Regular Reporting. Get easy-to-understand monthly reports with key insights on ROI and ROAS, so you always know your ad performance.

A dedicated Success Manager. A skilled success manager to guide you every step of the way, providing expert support and tailored strategies.

Global Franchise Marketing Experience. We’ve helped hundreds of franchisees worldwide. Let us handle the marketing so you can focus on growth!

A Repair Franchise’s Success Story

A repairs and maintenance franchisor wasn’t showing up in local searches, limiting lead generation. Our targeted Local Search Ads campaign changed that, delivering fast and measurable results.

The Challenge

A repairs and maintenance franchisor struggled with local search visibility across 70+ locations, generating too few leads. They needed fast, effective results.

The Objective

Enhance local visibility and generate more high-quality leads through a strategic and targeted Google Local Ads campaign.

The Solution

We launched targeted Local Search Ads (LSA) campaigns after verifying multiple franchisee accounts, ensuring maximum reach and visibility.

The Results

Example results for one franchisee location for the month of November 2024:

  • Charged leads: 128
  • Ad impressions: 6830
  • Top impression rate on Search: 99.44%
  • Absolute top impression rate on Search: 54.02%
  • Total lead spend: $788.16
  • Cost per Lead: $6.16
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Want to achieve similar results for your franchise?

Take the next step in growing your business - contact Franchise Fame today and learn how Google Local Ads can boost your visibility and drive more customers.

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Franchises who trusted us

Pick the Right Google Ads Company for You

Choose Franchise Fame as your Google Ads management company, and our team will give you the results you want, while also freeing up your time so you can focus on running your business. We’ll monitor the performance of your adverts, and adjust them as necessary to give you the best possible return on your investment.

Agency vs In-house MarketersContinous Improvement

It’s true that some of your fellow franchisors do try to find an in-house solution for franchise marketing. But this can be counterproductive as these kinds of employees actually tend to be more expensive over time, and you’ll need to invest in costly digital marketing tools that we already have in our possession. Can your franchise afford a social media expert, a Google Ads one, an SEO guru and a developer? Searching for that one person who knows-it-all is like searching for a unicorn. Plus, this employee member won’t have the same level of experience as our professionals – we’ve accumulated over 100 years collectively in the industry!

We’ll Simplify the ProcessWe stand out

Get a Quote Today

Want us to handle your Google Ads campaigns? Need help with an existing campaign that did not perform as expected? Contact us today by filling in your details in our easy-to-use form. We will gladly answer any questions, advise you or audit your campaigns. We are here to help!

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