10th October, 2025-
6 minutes to read
How Can AI Technologies Influence Your Marketing Strategy?
With most franchisors having internal marketing departments, you will be well aware that this task has been highly labour-intensive until now. Over the past few years, and especially the last few months, there’s been a rise in artificial intelligence (AI) tools. Siri and Alexa aside, many franchisors already use AI in their marketing efforts in … Continued
- 31st July, 2025
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7 minutes to read
Top 10 Emerging Franchise Opportunities in the USA for 2026
Emerging franchise opportunities represent a dynamic avenue for investors and aspiring entrepreneurs seeking fast-growth potential and innovation in the US market. New franchises often embody upcoming franchise trends that cater to evolving consumer demands and technological advancements. Choosing from these best franchises to invest in can yield profitable franchise opportunities with scalable business models that … Continued
- 11th January, 2025
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7 minutes to read
Which Industries Are Most Likely to Franchise?
In the UK, the franchise industry is extensive and it’s expected to see continued growth over the coming years. The same is true for the US. If you currently run a business and want to know what are the most popular franchise industries or you’re a prospective franchisee doing homework and due diligence, you’ve come … Continued
- 30th March, 2024
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5 minutes to read
Understanding the Role of a Franchise Consultant vs. Franchise Broker
Choosing the route to franchise ownership can be both an exciting and challenging experience for many aspiring business owners. If you are someone who has just embarked on the process of understanding the industry better, you will quickly learn that there are many different terms used in the industry, which may be confusing. Two of … Continued
- 28th February, 2024
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5 minutes to read
Brand Compliance and Strategies for Implementing It Across All Creative Processes
The very nature of franchise marketing is that it involves numerous simultaneously moving parts. Whether it’s social media or pay-per-click (PPC) ads, blog posts, your website’s design, or even your franchisees and their employees’ uniforms or the stationery used for formal communication, one thing is clear: brand compliance is a must. Since a franchisor has … Continued
- 20th December, 2023
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5 minutes to read
5 Factors That Make a Franchise Successful
Franchising is an excellent way to achieve your business objectives and goals because it offers so many opportunities for growth in addition to strong returns on investment. Joining the franchise world is an exceptional opportunity to turn your professional dreams and aspirations into reality because of the numerous franchise success factors. But these are highly … Continued
- 9th May, 2023
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7 minutes to read
Franchise Training: The Most Common Questions Answered
Franchisors who sell their franchise opportunities to prospective franchisees often offer a range of benefits that come with the package. There is usually a mix of training and support, marketing and advertising, business development, location build and outfitting, recruitment, financing and payroll and a whole lot more. When you are evaluating different franchise opportunities, you … Continued
- 3rd May, 2023
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7 minutes to read
Complete Email Marketing Guide for Franchises
Franchisors have a dual job when it comes to marketing. On the one hand, they market to their customers. On the other hand, they market to prospective franchisees. One of the best ways to achieve this dual objective is through email marketing. The reason behind this is simple: it’s a highly effective way of building … Continued
- 20th March, 2023
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5 minutes to read
The Importance of Diversity and Inclusion in Franchising
Cultural diversity and inclusion are not just fluff words to be used to conveniently tick corporate boxes. Instead, they are important pillars of societal, community and business growth and development. But what role does cultural diversity and inclusion play in franchising and what do these terms mean in the first place? Read on to find … Continued
